Shop ethically and know which companies are cruelty-free in New Zealand! Use SAFEshopper, the handy shopping guide to look up cosmetic, personal care, and household products not tested on animals. SAFEshopper is produced by New Zealand’s leading animal advocacy organisation SAFE. Users can be assured that because SAFE is behind it, only genuine companies are listed, ones whose finished product and ingredients have not been tested on animals. SAFE was instrumental in the ban on cosmetics testing on animals within New Zealand. Visit us at SAFE.org.nz Features: Search or browse companies alphabetically and by product categories. Use direct links to company websites. Continually updated